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Shutting Down This Weblog
Marketing Your Movie (Star Trek)
Finding Customers Without Annoying SPAM
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Darnell

Marketing Your Movie (Star Trek) - Tuesday, May 23, 2006

Referring back to an earlier post, it seems that Google Video is not just for small businesses. Independent film makers could take advantage of Google's resources. After all, why waste money hosting a video on your site when Google can do it for free?

One brilliant example of this is from a group of "trek fans" who have decided to continue the journey of the original Star Trek broadcasts that were cut off after the third season. Here is a preview of one episode below:





Note: More episodes can be seen over here.

And Google Video is not only for fan films. Even music artists (such as Pearl Jam) are getting involved.
Darnell Clayton - 11:25 AM - Email Post - - Linking Pages




Finding Customers Without Annoying SPAM - Wednesday, May 10, 2006

I originally came across this while surfing Orkut, and immediately thought of this solution.

Finding clients can be difficult for businesses, which is one of the reasons why cold calling is so popular in the corporate sector. Unfortunately, cold calling is extremely annoying and is (in my opinion) the worst way to reach your market.

A Google way of finding future clients is by contacting them on networking sites, such as Orkut. Orkut is a forum where people interact for various reasons, including business.

(Note: You'll need an invite to get inside, so click here and I'll send you one free of charge.)

In the case of the above situation, Steve posted this question inside one of Orkut's forums.

Does anyone have a recommendation on how I might go about finding more customers for my product. My market could be worldwide, but is primarily in USA.

My target is (a) retail to people who want to give up smoking or chewing tobacco, and (b) any store or group that might market the product.


In the above example, Steve can find potential clients by using Orkut's Profile Search...



...then refining his search down to the appropriate market (as he wants people trying to quit, not enjoying cigarettes).



You will then pull up hundreds of people that fit your niche. Although could contact all of them via Scraping and email, it is better to select the more active members of Orkut, generally those who have over ten scraps and a decent photo.

Also pointing future clients to a decent commercial may be helpful as well.

If anyone has anymore questions on how to use Orkut for their business, comment here or visit Inside Orkut for more details.
Darnell Clayton - 12:05 PM - Email Post - - Linking Pages




So, You Want To Do A Commercial - Wednesday, May 03, 2006

I was talking to a friend the other day who had a product that he thought was worth marketing. He was really excited about it, but the major hurdle for him was marketing his product towards the masses.

He had already set up a website explaining his product, but what he needed was an affordable way to demonstrate its usefulness towards the public.

Since he already had a video made, (or at least one in the works) I recommended that he upload it towards Google Video since they already have a section for commercials on the home page. You can even place it on your site for users to view. Here is an example below:




Although there are other services out there, such as You Tube where one could upload content for free, Google Video has two advantages over the competition.



Using Google Video is not only a smart way to save money but also gain exposure as well. I think I am going to explore this personally myself, and will let you know when my commercial "is live" online.
Darnell Clayton - 11:06 AM - Email Post - - Linking Pages





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